Proposal Writing That Wins More Government Contracts

Freelance Writer With Over 28 Years Experience as a Federal Employee in Procurement, Policy and Program Management

Successful proposal writing is getting to the point fast with the biggest benefit your solution offers. You need to understand the Source Selection Official's (SSO) hot buttons regarding the Request for Proposal (RFP) he's issued. You can be the solution provider he's been searching for.

The SSO may be hurried for time with many proposal packages to review. In your technical proposal, the key is clearly and quickly persuading him that:

• You understand the problem
• Your product/service is better than the others
• You meet the new requirements
• Your solution is low risk

In addition, you must also show:

• You offer the best solution
• You will work with the offerer to ensure their success
• You can help them serve their clients better and faster

If you want to win the contract, build a consistent theme that's in the RFP and weave it throughout entire proposal document. Your proposal writing must be clear and simple because a non-technical reader is most likely the decision-maker.

It's critical to follow the RFP instructions exactly - note the font size and style requested; any page limits; and agency-specific insider language. There's no guarantee that even a well-written proposal will win everytime...but it'll win more often than a badly written one!

Other Writing Services Offered:

In addition to proposal writing and editing, Purposeful Marketing writes your:

• Business Plans - You'll get more money for your business goals with a business plan that clearly shows why you are the best candidate for a loan by stressing your ability to grow your company with a blueprint. 
• KSAs (Knowledges, Skills, Abilities) - If you want a career as federal employee, the KSAs are the key. Power words and a problem-solving narrative get the hiring manager's attention and compel her/him to call you for an interview. 
• Search Engine Optimization (SEO) - It's not enough to write up some words and place images on your web pages. They must be in the right ratio. The keywords you choose must be the ones your target audience types into a search engine, or else your site won't rise to the top of search results.

For more information on the services listed above, as well as other writing services and your free 30-minute consultation, call or email Purposeful Marketing.

I retired from the U.S. Federal government with more than 28 years experience in:

• Writing policy/report/case studies 
• Evaluating technical proposals for air traffic control systems and integrated physical security solutions
• Performing COTR duties for multi-million dollar FAA contracts
• Doing Program/project management for information system security, risk management analysis and vulnerability assessments
• Leading national, multi-agency teams to solve policy and security problems
• Developing requirements for hardware and software solutions

I create and revise the copy in your technical proposals for increased results. If you can't reach your target audience, you won't get contracts, task orders or the money you need to expand your business.

Businesses focus on product/service development. That's important. But if the SSO doesn't understand what you offer, or is confused, he's off to your competitor, still hoping for the best.

Give me a call to discuss how my proposal writing services can win more government contracts - 202.725.1422

Or you can email me for more proposal writing and editing information.

Either way, let's schedule your free 30-minute consultation on your project.

I'm ready to focus on making your technical proposal significant, purposeful and meaningful.

All the best,

Nancy E. Wigal 

Email me, or call - 202.725.1422 to schedule your free 30-minute consultation.